What working alongside me looks like.
I sell homes in Adelaide. Everything around the selling runs on SI, and I approve rather than produce. This is what my back office does every day, while I'm out with clients.
Enquiries answered in minutes
A daytime enquiry typically hears back in about ten minutes. A website form gets a phone call back within five. Late-night enquiries wait for morning.
Every comment and DM answered
Georgie, my SI assistant, answers Facebook and Instagram comments and DMs, signs as Georgie, and puts the details into my CRM.
The content machine
Videos, carousels and market updates, scripted, designed and scheduled. I record and I approve. 100 posts in 46 days.
A weekly newsletter
My Adelaide property newsletter goes to about 1,400 inboxes every week, produced by the same machine.
Listings launched from one signature
When a vendor signs, the signboard, brochure and letterbox drop are built and staged for my approval.
Contracts watched
Contracts are drafted for me to check, and every milestone is checked on a schedule, every 30 minutes.
My CRM kept current
Every call, text, enquiry and appointment is written back into Rex, without anyone touching a spreadsheet.
The gate
Every message passes one gate. It has stopped 8,760 duplicate texts, and no client is ever texted at midnight.
One voice
Twenty-eight agents report to Stirling, and he's the only one allowed to text me. One team exists only to watch the others.
Want a system like this built for you?
That's Backbone, my done-for-you SI service. It's open to any agent or business owner, whichever brokerage they're with, and it's separate from eXp and from who your sponsor is.
- Content, lead response, follow-up, CRM and oversight
- Built from the same system I run my own business on
- See how Backbone works →
Not a promise. My Tuesday.
This is the system that runs my own real estate business: Stirling, my SI chief of staff, and 28 agents in five teams. Every number here was counted from its own logs.
My own business, measured 10 October 2026. Duplicates: 20 July to 10 October 2026. Posts: 22 August to 7 October 2026.
Built on the CRM eXp gives you.
eXp Realty Australia runs every agent's business on Rex, with your own branding and ownership of your data.1 My system is built around my own Rex. So what I show you isn't a demo built for some other software. It's the setup I use every day, on the same platform you'd be on.
- Enquiries picked up and answered every 15 minutes
- Listing pipeline: boards, brochures and copy
- Social posts published, then checked that they went live
- Late-night replies held until morning
Thirty minutes. Completely confidential.
Tell me how your business runs today. I'll show you mine running, walk you through the eXp model with your own numbers, and tell you honestly whether it fits.
- 1
eXp Realty Australia, "eXp Realty Australia eXplained 2026" (official channel), 19 May 2026. www.youtube.com/watch?v=t9lbbzVmylY
- 2
eXp knowledge base, "Revenue Share 101". expknowledgebase.exprealty.com/knowledge/revenue-share-101
- 3
eXp Realty Australia, branding guidance for agents. lifeatexp.com.au/branding
- 4
The Real Estate Conversation, "eXp Australia strengthens professional standards for a changing industry", 15 Sep 2026.
- 5
AGNT, Inc. (formerly eXp World Holdings): Q2 2026 results, 4 Aug 2026; Nasdaq ticker AGNT from 8 May 2026. www.agnt.inc
- 6
eXp Realty Australia, office and licence listings. www.expaustralia.com.au/join
- 7
Chris Janzon (eXp Realty Australia agent), "The Model eXplained", viewed 12 Oct 2026. themodelexplained.net
- 8
eXp Realty, Co-Sponsor program (from 1 May 2025). localsponsor.exprealty.com
- 9
Smart Agent Alliance, "Revenue Share 2.0". smartagentalliance.com/exp-realty-sponsor/revenue-share-2-0
- 10
eXp World Holdings, LYVVE enters full production, 1 Dec 2025. lyvve.com
- 11
eXp Realty (USA) Policies and Procedures, August 2026, filed with the SEC. www.sec.gov/Archives/edgar/data/1495932/000110465926090337/agnt-20260630xex10d14.htm
Matt Manser is a licensed real estate agent working as an independent agent with eXp Realty (eXp Real Estate Australia, SA, RLA 300185). This page is general information, not financial, legal or tax advice.
eXp's model, including commission splits, caps, fees, revenue share and stock programs, is set by eXp, can change at any time, and depends on your agreement, eligibility and vesting rules. Nothing on this page is a promise or guarantee of income. Confirm the current terms in eXp's agreement before you decide.
Backbone is a separate, paid service from Matt Manser through Backbone Automation. It isn't provided by eXp Realty and isn't connected to sponsorship. My system's figures are from its own logs, measured 10 October 2026. eXp figures checked 12 October 2026.